The premise of this project was to create a tea brand along with packaging. My creation of the tea brand Herbal Alchemy focuses on the herbal benefits and fusions within tea, as there are an incredible amount of herbal mixes possible, they desire to share that knowledge and benefits of their tea products to the public.
Their name originates from the product used in tea creation: herbs, and alchemy the word mostly associated with the idea of infusion herbs undergo. Herbal Alchemy also connects their brand image and concept with the idea of how medieval alchemy originally sought to find a universal cure for diseases and in hopes of discovering an elixir to extend life. Although they do not stick to the alchemy scientific concept and philosophy 100%, they believe tea serves a similar trait in curing illnesses and can aid the lives of many through its remedy characteristics, it can be similarly thought as alchemy.
Date: April 2023
Client: School/Passion Project
Media: Digital, Procreate, Illustrator, Adobe PS, Adobe AI, Adobe Id